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  Buy Sony KDL-40XBR7 Online
 
Buy Sony KDL-40XBR7 Online

Sony KDL40XBR7 40 inch Bravia Full HD 1080p 120Hz LCD HDTV

Model Number: KDL40XBR7
 
Original Price:
Instant Rebate:$700.00   (Valid till 3/31/2010)
Additional Savings:  $200.00
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Sale Price $1,099.00
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Sony KDL-40XBR7 is the uniquely stylish design masterpiece which is created to enhance the stylish living space. This innovatively designed LCD TV with 1080p resolution and 120Hz motionflow technology makes it a must-have for design conscious consumer. It delivers stunning sound and extraordinarily picture quality to fulfill your need for a superb home entertainment.

The BRAVIA Engine™ EX is a fully digital video processor which enables you to enjoy the most frenetic action with a lifelike smoothness and reality which is further sharpened by the sheer crispness of the image. The 10-bit processor and 10-bit panel significantly elevate smoother color purity. This HDTV comes with a great quality connectivity options for getting connected to the latest video source.



Sony KDL40XBR7-Extended Information:


16:9 Full HD 1080p Resolution Panel
16:9 Full HD 1080p (1920 x 1080) resolution panel receives any HDTV signal and delivers it with best possible resolution.

Motionflow™ 120Hz technology
Motionflow™ 120HZ technology twice over the frame rate, which helps to remove judder in HD content, film sources, on-air movies and primetime programming, generating smoother, more flowing motion which delivers a natural and realistic viewing experience

BRAVIA Engine™
BRAVIA Engine™ totally digital video processor exploits a compilation of exclusive Sony algorithms to extensively decrease noise, improve overall image feature, and optimize contrast so every scene produces sharp, vibrant, life-like images.

Advanced Contrast Enhancer circuit (ACE)
Experience dynamically improved image contrast which outcome in deep blacks in darker scenes without losing fine details in shadows and other dark areas of the image with ACE (Advanced Contrast Enhancer circuit) technology.

10-bit processor / 10-bit panel
10-bit processor and 10-bit panel unite to generate let 64 times the levels of appearance versus 8-bit panels, resulting in smoother transitions from color to color and realistic reproduction of fine color changes.

DMex™ enabled
Expand your HDTV capabilities with DMex™ functionality, which lets you connect optional BRAVIA® Link components like BRAVIA® DVD Link, BRAVIA® Input Link, BRAVIA® Wireless Link and BRAVIA® Internet Video Link (all sold separately).

Live Color Creation™ technology
Get more natural and vibrant colors with Live Color Creation™ technology with WCG-CCFL backlight, which exploits advanced chroma signal processing to widen the color reproduction range.

x.v.Color™ technology
x.v.Color™ technology2 adopts the x.v.YCC international color standard to display nearly twice as many (1.8x) viewable colors than the existing RGB color standard.

Dynamic Video Noise Reduction
Sony comes up with Dynamic Video Noise Reduction adaptive technology to analyze the brightness, sharpness and motion of each scene in real time to identify a range of noise and decrease unnecessary artifacts without compromising the video signal.

24p True Cinema capable
24p True Cinema mode brings you to enjoy movies at their deliberated 24 fps (frames per second) when viewed using a 24p capable output device, such as a Blu-ray Disc™ player.

DIGITAL MEDIA PORT
Connect your digital devices directly to BRAVIA® HDTV with the DIGITAL MEDIA PORT with the use of an optional DIGITAL MEDIA PORT

DLNA compliant
Access your digital photos from DLNA-enabled PCs and other devices with Digital Living Network Alliance (DLNA) technology

PhotoTV HD4
PhotoTV HD4 mode technology helps you to get your photographs to life and enjoy extremely detailed, Full HD 1080p images with sharpness, gradation and color to display images that more closely go with the look of printed photographs.

Xross Media Bar™ (XMB™) user interface
Navigate your Sony XBR6’s menus, controls, and user settings easily with Xross Media Bar™ (XMB™) technology.

TV Guide ®Interactive Program Guide
To distribute frequently efficient program listings, Sony comes up with the TV Guide® Interactive Program Guide that is integrated into the exclusive Xross Media Bar™ user interface.

Favorites & Photo Slideshow functions with rich 3D graphics
Share your digital photos and video content easily and quickly with Favorites & Photo Slideshow functions with rich 3D graphics.

BRAVIA® Sync
Make use of your BRAVIA® HDTV remote control to play your DVD movies or Blu-ray Disc™, access home theater settings, and even function compatible Handycam® camcorders with Sony’s BRAVIA® Sync technology

VESA® compatible hole spacing
VESA® compatible hole spacing make use of an industry-standard mounting hole model which can be used with VESA-compliant mounting brackets, enchanting the guesswork out of selecting the appropriate hardware for hanging your television on the wall.

Ample Connection Options
The BRAVIA® XBR®6-Series large screen HDTVs offer four HDMI™ inputs (up to 1080/60p capable) that transmit uncompressed digital video and multi-channel audio over one cable, as well as two HD component connections (1080/60p capable), giving you the flexibility you need to connect the latest video sources.

PC Input1 x1
A PC input connector (HD-15 pin) allows you to connect your PC (up to 1920x1080p resolution) and use the BRAVIA® XBR®6-Series HDTV as a computer monitor1.16:9 Full HD 1080p Resolution Panel

Motionflow™ 120Hz technology
Motionflow™ 120HZ technology twice over the frame rate, which helps to remove judder in HD content, film sources, on-air movies and primetime programming, generating smoother, more flowing motion which delivers a natural and realistic viewing experience

BRAVIA Engine™
BRAVIA Engine™ totally digital video processor exploits a compilation of exclusive Sony algorithms to extensively decrease noise, improve overall image feature, and optimize contrast so every scene produces sharp, vibrant, life-like images.

Advanced Contrast Enhancer circuit (ACE)
Experience dynamically improved image contrast which outcome in deep blacks in darker scenes without losing fine details in shadows and other dark areas of the image with ACE (Advanced Contrast Enhancer circuit) technology.

10-bit processor / 10-bit panel
10-bit processor and 10-bit panel unite to generate let 64 times the levels of appearance versus 8-bit panels, resulting in smoother transitions from color to color and realistic reproduction of fine color changes.

DMex™ enabled
Expand your HDTV capabilities with DMex™ functionality, which lets you connect optional BRAVIA® Link components like BRAVIA® DVD Link, BRAVIA® Input Link, BRAVIA® Wireless Link and BRAVIA® Internet Video Link (all sold separately).

Live Color Creation™ technology
Get more natural and vibrant colors with Live Color Creation™ technology with WCG-CCFL backlight, which exploits advanced chroma signal processing to widen the color reproduction range.

x.v.Color™ technology
x.v.Color™ technology2 adopts the x.v.YCC international color standard to display nearly twice as many (1.8x) viewable colors than the existing RGB color standard.

Dynamic Video Noise Reduction
Sony comes up with Dynamic Video Noise Reduction adaptive technology to analyze the brightness, sharpness and motion of each scene in real time to identify a range of noise and decrease unnecessary artifacts without compromising the video signal.

24p True Cinema capable
24p True Cinema mode brings you to enjoy movies at their deliberated 24 fps (frames per second) when viewed using a 24p capable output device, such as a Blu-ray Disc™ player.

DIGITAL MEDIA PORT
Connect your digital devices directly to BRAVIA® HDTV with the DIGITAL MEDIA PORT with the use of an optional DIGITAL MEDIA PORT

DLNA compliant
Access your digital photos from DLNA-enabled PCs and other devices with Digital Living Network Alliance (DLNA) technology

PhotoTV HD4
PhotoTV HD4 mode technology helps you to get your photographs to life and enjoy extremely detailed, Full HD 1080p images with sharpness, gradation and color to display images that more closely go with the look of printed photographs.

Xross Media Bar™ (XMB™) user interface
Navigate your Sony XBR6’s menus, controls, and user settings easily with Xross Media Bar™ (XMB™) technology.

TV Guide ®Interactive Program Guide
To distribute frequently efficient program listings, Sony comes up with the TV Guide® Interactive Program Guide that is integrated into the exclusive Xross Media Bar™ user interface.

Favorites & Photo Slideshow functions with rich 3D graphics
Share your digital photos and video content easily and quickly with Favorites & Photo Slideshow functions with rich 3D graphics.

BRAVIA® Sync
Make use of your BRAVIA® HDTV remote control to play your DVD movies or Blu-ray Disc™, access home theater settings, and even function compatible Handycam® camcorders with Sony’s BRAVIA® Sync technology

VESA® compatible hole spacing
VESA® compatible hole spacing make use of an industry-standard mounting hole model which can be used with VESA-compliant mounting brackets, enchanting the guesswork out of selecting the appropriate hardware for hanging your television on the wall.

Ample Connection Options
The BRAVIA® XBR®6-Series large screen HDTVs offer four HDMI™ inputs (up to 1080/60p capable) that transmit uncompressed digital video and multi-channel audio over one cable, as well as two HD component connections (1080/60p capable), giving you the flexibility you need to connect the latest video sources.

PC Input1 x1
A PC input connector (HD-15 pin) allows you to connect your PC (up to 1920x1080p resolution) and use the BRAVIA® XBR®6-Series HDTV as a computer monitor1.
 
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