Sony KDL40XBR9

16:9 Full HD 1080p Resolution Panel (1920x1080)
16:9 aspect ratio and Full HD 1080p resolution panel (1920x1080) allows high definition video signal and delivers with finest resolution, enjoy full advantage of Sony® PLAYSTATION®3 and Blu-ray Disc™ player entertainment systems that come with full HD 1080p content.

Motionflow™ 240Hz technology

Sony Motionflow™ 240Hz technology delivers highest level of motion detail and clarity so that you enjoy exceptional motion detail in sports, movies and games. Motionflow 240Hz technology quadruples the frame rate, resulting in a crisp fluid motion and a realistic viewing experience.

Sony’s highest level refresh rate “Motionflow™ 240Hz” enhances every minute motion detail and lucidity for sports, movies and games. Quadrupling the frame rate, result into crisp fluid motion and lifelike picture quality.

BRAVIA™ Internet Video
BRAVIA Internet Video4 lets you enjoy huge collections of free and premium on-demand entertainment on your screen. broadband connectivity and BRAVIA HDTV remote control stream you online video, music, and other online contents via Amazon Video On Demand, YouTube™, Sports Illustrated, Sony Pictures, Sony Music, Slacker, and Epicurious.com and many others.

Personalize your HDTV with BRAVIA® widgets
Customize your widgets to personalize your viewing experience by selecting, positioning, and resizing widgets. BRAVIA Internet Widgets consist multiple small applications that provide one touch access to latest news, weather, stock info and much more right on your BRAVIA XBR9-Series.

BRAVIA Engine™ 3 fully digital video processor
BRAVIA Engine Fully digital video processor from Sony® uses compilation of enhanced algorithms that considerably decrease clatter sound, optimize contrast and augment overall image quality, that result sharper, vibrant, life-like images.

Live Color Creation™ technology w/ WCG-CCFL backlight
Live Color Creation technology mechanism with BRAVIA XBR9-Series' WCG-CCFL (Wide Color Gamut - Cold Cathode Fluorescent Lamp) backlight accomplish wide color gamut for more lifelike and vibrant colors. Technology merge advance chroma signal dispensation with enhanced filters and purer light to deliver 105 % of the NTSC (National Television System Committee) color standard. That result in deeper shadow details with overall color that's truer and more life-like.

USB to view photos, music, and video
Connect USB-enabled MP3 player, camera, or USB storage device straight to the TV's USB input to view photos on the screen or manage your music playlist. MPEG2 video file support for BRAVIA® XBR9-Series HDTV’s lets you directly screen your video shooting via USB.

DLNA® with photos, music, and video
DLNA® (Digital Living Network Alliance) Compliance allow BRAVIA® XBR9-Series HDTV’s to access music, video and digital photos, from DLNA- enabled PCs and other devices, so you relive your memories and share with friends and family in the comfort of your living room on big TV screen.

Networked TV Guide® Interactive Program Guide5
Xross Media Bar™ (XMB™) Integrated TV Guide® (Interactive Program Guide5) is exclusive feature that streams up-to-date program listing via internet connection.

HD input x 7
Enjoy the multiple full HD connectivity option with seven HD inputs. Four HDMI™ inputs (up to 1080/60p capable) let you connect a Sony® PlayStation®3 entertainment system, Blu-ray Disc™ player, or any other HDMI-capable equipment. . An HD combo input, which includes HD component (1080/60p capable) and composite inputs, provide added HD-capable connectivity, and a PC input4 (HD-15 pin) offers the added versatility of using your
HDTV as a computer monitor.

Xross Media Bar™ menu navigation
Get easier navigation to you favorite photos, music, channels, and connected devices by award-winning Sony® Xross Media Bar™ (XMB™) interface.

Favorites Menu function
Favorites Menu function facilitates quick browsing to you favorite channels and often employed video inputs.

BRAVIA® Link compatibility
Expand your HDTV’s capabilities via BRAVIA Link to connect to BRAVIA Link modules such as BRAVIA DVD Link, BRAVIA Wireless Link, and BRAVIA Input Link.

BRAVIA Sync™ capable2
BRAVIA Sync2 competence coalesce the one-touch access and control functionality of BRAVIA Theatre Sync™ meanwhile facilitating control HDMI CEC-enabled Sony® Handycam® camcorders and Cybershot® digital still cameras with the TV's remote and an on-screen display.

Integrated ATSC/NTSC tuner with QAM brings
A built-in ATSC/NTSC tuner with QAM delivers over-the-air digital TV and unencrypted HDTV broadcast signals, in addition to customary analog TV broadcasts.

x.v.Color™ technology
“x.v.Color technology Take color expression to a level higher. X.v color capable video sources such as select Sony® camcorders; BRAVIA® XBR9-Series HDTVs renders nearly double as many (1.8x) viewable colors in comparison with existing RGB color standard, resulting in more natural and realistic images.

Exceeds Energy Star 3.0 requirements
Advanced power saving features such as Light Sensor® technology adjusts backlight intensity based on the ambiance of room light conditions makes Sony® XBR-series HDTVs exceed Energy Star 3.0 requirements.

Sony KDL40XBR9 40 inch Bravia Full HD 1080p 240Hz LCD HDTV

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